Published January 28, 2025

'ComCom's Media Lab held "Ideadrome" for digital media startups.

ComCom's MediaLab successfully held the ninth edition of the startup ideas competition "Ideadromi," where five winning startup teams were selected and awarded cash prizes of 5000, 2000, and 1000 GEL each.

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The goal of the competition was to discover startup entrepreneurs in the digital media field, help them refine and develop their products, and support them in establishing a market presence.

First place went to PixelVision, a project that helps people with vision problems improve their eyesight through a specially designed video game.

Second place was awarded to Severity AI, a tool for analyzing inefficient logic in software code. It identifies and fixes vulnerabilities that pose cybersecurity threats to projects.

The remaining teams shared third place and divided the prize fund equally. Among them were: Artttify – a platform that creates gamified campaigns for B2C brands using AR filters, enabling them to launch generated campaigns and reward users for participation; StayMate – a digital concierge service for hotels providing 24/7 personalized service, reducing costs and enhancing guest experience; and Doer – a web platform connecting beginners in the tech field, who join scrum teams and work on various startup projects to gain practical experience.

As part of "Ideadromi," participants underwent a five-day intensive training under the guidance of professional mentors, covering areas like idea validation, customer analysis, marketing, legal and financial matters, prototyping and product refinement, investor negotiations, team and process management, and idea pitching. Additionally, each participant had the opportunity to have one-on-one consultations with industry professionals.

This year's "Ideadromi" themes included simplifying communication in the digital space, educational gaming, defense against fake information, and access to information. Only those startup entrepreneurs who had already developed an initial product version and were planning to move to the next stage were eligible to participate. It is noteworthy that many teams from previous competitions successfully took their products to international markets.